Make It or Leave It: Fast Fashion’s Post-Crisis Dilemma
Grabbing the opportunities of Asia’s economy rebound is essential to fast fashion companies to recover from the crisis.
Live Streaming as the New Frontier of Fashion Industry
China fashion offline retailing market has been hit by the pandemic and needed to shift online for new solutions.
A look into Chinese TV shows, with Vincent Sun from Shanghai Media Group
Vincent Sun is the Deputy Director of New Media Business Unit at Shanghai Media Group, 2nd biggest media group in China.
The Pandemic is Creating a New Way of Marketing for Sportswear Brands
Sportswear sales has grown faster in China than sales of luxury goods for the past five years, and it is especially the case during the pandemic.