“Hospitality will be one of the driving forces of tomorrow”, Benoit-Etienne Domenget, CEO of Sommet Education

August 28, 2020 /

Interview of Benoit-Etienne Domenget, CEO of Sommet Education which institutions include Glion, Les Roches and Ecole Ducasse.

Louis Vuitton Demonstrates itself as A Rule-Changing Player with the Shanghai Runway Show

On August 6, Louis Vuitton held its Spring 2021 Menswear show in Shanghai and gained huge exposure on Chinese social media.

Inside China’s Domestic Tourism Market Recovery: How Gen Z is contributing?

China’s domestic tourism market is showing signs of recovery with new trends.

China’s Luxury Market Rebound Overview

COVID-19 swept the world, disrupting the annual strategy of fashion and luxury brands worldwide. China as the first country to recover is sending a positive signal of rec...

“Tourism will regain its dynamism”, Sébastien Bazin, CEO of Accor

Interview of Sébastien Bazin, CEO of Accor, about the group’s post-covid recovery

Will Aesthetic Diversification Help Winning Consumers in China?

In recent years, in order to establish a more inclusive brand image and capture potential consumer groups, fashion brands like Calvin Klein have focused on diversity.

Mojito: The 2020 Summer Buzzword

Launched on June, 12th, Jay Chou’s latest song “Mojito” has crashed the famous Tencent Music, becoming the most viral song of 2020 so far.

Surfing on the Animal Crossing Hype: The Convergence of Luxury Brands and Video Games

Gamification unleashes an innovative approach for the luxury industry to connect with Chinese young consumers. Case in point: Animal Crossing collaborations.